Rulic: B2B Checkout Rules for Shopify Plus

The problem

Shopify gives you net terms. It doesn't protect you from them.

Over-limit accounts keep ordering.

Shopify has no built-in credit-limit check at checkout. A Net 30 customer who already owes you money can still place the next order.

Big orders skip approval.

Order review only flags orders after they're placed. There's no approval step with spending limits per buyer.

Rules break quietly.

Since Scripts ended on June 30, 2026, a broken minimum, price or payment rule can go unnoticed for weeks.

What Rulic does

One rule at a time, each one solving a real problem.

The problem The Rulic rule The result

Customer over credit limit Block checkout or switch to card payment No new unpaid orders

Overdue invoices Hold orders until the account is paid Cash collected first

$20K order from a junior buyer Send it to the approver first Only approved spending

Minimum order not met Block checkout with a clear message No unprofitable small orders

Contract price per company Apply the right price from your ERP Correct prices, every time

Example store · demo data

try it — Harbor Tools Ltd · Net 30 account · $25,000 credit limit 4 rules

The order

Who is ordering

Overdue invoices

Open balance — $22,000

This order — $4,000

# credit limit, open balance and overdue invoices come from your ERP, synced into Shopify.

Rules on this store

What the buyer sees

Pay on Net 30 invoice visible

Pay by card visible

One account, four rules. The free audit shows which ones your store is missing. Get a free checkout rules audit →

Rule monitoring EARLY ACCESS

Know the same day a rule breaks.

Rulic will run test carts against your checkout rules every day. If a rule stops working, or blocks a customer it shouldn't, you'll get an email or Slack alert with what broke and where.

# we'll email you when it's ready for your store

Example store · demo data

daily rule check · demo-store.myshopify.com07:00

14 test carts · 4 rules ✓ Net 30 hidden when over credit limit ✓ Orders over $5,000 sent for approval ✓ Orders held when an invoice is overdue ✗ Wholesale minimum $250 test cart $180 · wholesale customer expected: blocked · got: order placed → alert sent to email and #ops-alerts on Slack

How it works

Live in 1–2 weeks, not months.

1 Free audit Fill in a short form about your store. We review your checkout rules and email you what's broken or missing.

2 We set it up We build your rules and connect your ERP, CSV or Google Sheet. Live in 1–2 weeks.

3 We keep watch Rules will be tested daily (early access), and changes are included in your plan.

Why Rulic

Between a $10 app and a $20K custom build.

For one simple rule, a no-code app is cheaper and faster. Use one. Rulic is for the rules those apps can't handle.

No-code rule apps

$10–40 / month

✗Credit limits from your ERP
✗Order approvals
✗Daily rule testing and alerts
✓Live in hours
–You make every change yourself

Custom build

$8–20K + dev time per change

✓Credit limits from your ERP
✓Order approvals
RarelyDaily rule testing and alerts
✗Weeks to months to go live
✗Pay a developer for every change

Rulic

Setup + monthly plan

✓Credit limits from your ERP
✓Order approvals
✓Daily rule testing and alerts (early access)
✓Live in 1–2 weeks
✓Changes included in your plan

Who it's for

Built for wholesale on Shopify Plus.

Manufacturers and distributors

Selling to retailers and trade customers.

B2B and DTC on one store

Brands running both on one Shopify Plus store.

Net terms and an ERP

Teams with net terms customers and an ERP or accounting system.

For agencies

Agencies: refer your B2B clients.

Your client needs checkout logic that's outside your scope? We build and maintain it, you keep the client relationship, and you earn a recurring share of every plan.

Become a partner →

You keep the client We build and maintain Recurring share of every plan

Pricing

Start with a free audit.

Checkout rules audit

Free

A written review of your checkout rules, sent by email.

✓What's broken since Scripts ended
✓What's missing for your B2B customers
✓A short report of what it's costing you

Get a free audit

Setup + monthly plan

from $199 / month

Plus setup from $1,500, one-time. Rules built, ERP connected, tested.

✓Your rules, built and tested before they go live
✓Your ERP, CSV or Google Sheet connected
✓Changes when your rules change
✓Support
✓Daily rule monitoring (early access)

Start with a free audit →

Custom

Talk to us

For complex ERP connections or several stores.

✓Complex ERP setups
✓Several Shopify Plus stores or markets

Talk to us

# setup is quoted after your free audit, before any work starts

Questions wholesale teams ask us.

Do I need Shopify Plus? +

Yes, for now. Rulic is built for Shopify Plus B2B stores.

Which ERPs do you connect to? +

If your ERP or accounting system has an API, we connect to it. No ERP? A CSV export or a Google Sheet works too. We confirm exactly how for your setup during the free audit.

Will it slow down checkout? +

No. Rules run inside Shopify's own checkout, using data that's already synced into Shopify, so nothing outside Shopify slows it down.

What if a rule blocks a good customer? +

Every rule is tested before it goes live, and any rule can be switched off straight away. Rule monitoring (early access) will also alert you if a rule starts blocking a customer it shouldn't.

We used Shopify Scripts. Can you rebuild them? +

Yes. The free audit starts by listing what your old Scripts did and what's missing now.

Do you work with our agency? +

Yes. We can work alongside them, or they can refer you.

Free checkout rules audit

Find out what your checkout is letting through.

A free audit of your checkout rules, no call needed. Tell us about your store, and we'll email you a short report of what's broken, what's missing, and what it's costing you.

Name

Work email

Company

Store URL

Biggest checkout problem

ERP or accounting system

Anything else we should know? (optional)

# no call needed · we reply within 48h

What happens next

We review your checkout rules using the details you send, then email you a short report. If we need anything else, we ask by email.

Cost

Free, with no obligation to start a plan afterwards.

Prefer email? support@rulic.app

For partnerships, press, or anything that doesn't fit the form.